Price
$169.00Cut Through the Clutter with your Year-End Fundraising
Partner Content Disclaimer
We are excited to offer NEW “Partner Content” to our nonprofit community from our highly qualified and vetted experts. Partner content offers a deeper dive into some popular topics to better serve your nonprofit and its mission.
Partner Content is created by experts in their style and teaching method and does not necessarily follow the CharityHowTo methodology of teaching. We are excited to partner with our experts in this way, and to offer their courses to our nonprofit community.
The year-end season is the most critical giving season for nearly every nonprofit organization. Over the course of 31 days, many organizations will bring in 30% or more of their annual online revenue with up to 46% of that coming in during the last week of December alone.
With so much on the line, how do you create an online year-end fundraising campaign that reaches the right donors, at the right time, with the right message – and brings in donations?
During this 4-session course, you’ll learn all of the essential ingredients needed for a successful campaign, as well as ideas on how to optimize each part based on data, research, and learnings from thousands of online fundraising experiments.
An introduction to how important year-end fundraising is, how much potential it has for your organization, and the 4 essential ingredients to any successful year-end fundraising campaign.
Key Outcomes
Materials - Cut Through the Clutter eBook
An outline of 11 different emails you can send during the year-end season, showing you when to send them and how to make each one relevant.
Key Outcomes
Bonus Materials - Year-End Campaign Timeline
A look at real case-studies and email fundraising experiments to show you how to craft each of your year-end emails to get more opens and clicks that lead to donations and revenue.
Key Outcomes
Bonus Materials - Subject Line Heuristic Poster
An overview of different strategies, tactics, and tools you can use on your website to convert more of your traffic into donations – all based on testing and research.
Key Outcomes
Bonus Materials - Campaign Donation Page Template
Google Grants gives eligible nonprofits $10,000 per month in free online advertising to promote their organizations and causes on Google. During this free nonprofit webinar Recording, you will learn how!
During this recorded webinar, you'll have the opportunity to learn valuable tips and insights that can help you refine your asking style and achieve your fundraising goals.
Join us for this 90-minute live and interactive nonprofit webinar, where we will be joined by fundraising expert Brian Saber. Brian will be sharing with you his highly coveted insights on successfully soliciting countless donors one-to-one.
The Asking Styles, developed by Brian Saber’s company, Asking Matters, are a revolutionary way for everyone – staff and volunteers alike - to learn how to fundraise in a way that suits their personality and takes into account their strengths and challenge
This recorded session is a must-watch for anyone looking to unlock their organization's potential for successful fundraising. With practical and actionable advice, you'll learn how to craft fundraising narratives that drive results.