New: From Warm to Wow: Turn Mid-Level Donors into Major Gift Champions

If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides and Bonus Materials.

Do you feel like you’re constantly searching for new major donors? What if the major donors you’ve been looking for are already right in front of you?

Most organizations overlook their mid-level donors, not realizing these supporters hold the potential to become their most transformative major donors. These donors are already engaged, invested, and poised to give larger gifts. However, without a clear system, they remain untapped.

In this 60-minute, interactive webinar, you’ll discover a step-by-step roadmap to identify, qualify, cultivate, and solicit your mid-level donors into major donors. By the end of the session, you’ll have an implementable plan to unlock the major donors hiding in plain sight — the donors who can reliably help you meet your fundraising goals and transform your organization’s impact.

During This Nonprofit Webinar, You Will Learn:

• How to identify mid-level donors with major gift potential — the supporters already in your database who could give more
• How to conduct discovery conversations that uncover donor motivations and capacity
• How to qualify donors and determine their interest in a deeper relationship
• How to engage mid-level donors through personalized touchpoints and experiences
• How to create affinity groups or giving societies to cultivate loyalty and deeper investment
• How to assign donors strategically to major gift portfolios for focused, intentional cultivation
• How to plan and execute meaningful touchpoints that build warm, authentic relationships
• How to move donors from cultivation to solicitation with confidence
• How to steward major donors after the gift to ensure long-term engagement and multi-year giving

You’ll Get These BONUS Materials:

1. Mid-Level to Major Donor Journey Map (the complete 6-stage framework)
2. Database Query Checklist for Identifying Hidden Major Donors
3. Donor Qualification Rating and Scoring Tool 
4. Portfolio Assignment Guide
5. Discovery Conversation Question Bank
6. Mid-Level Cultivation Tracker
7. The Webinar Slides
8. The Webinar Recording

About Your Topic Expert:

Jennifer is specifically qualified to teach this webinar because:

1. She is a CFRE fundraising consultant who has raised over $200 million for nonprofit organizations.
2. She has a 20-year track record of increasing fundraising revenue by more than 20% year over year as a result of identifying and elevating mid-level donors into major donors.
3. She has developed a signature methodology for attracting and increasing major donor support for nonprofit clients, which has quadrupled an organization’s revenue within one year.
4. She secured a historic multi-million-dollar gift—among the largest in an organization’s 150-year history—by designing donor engagement strategies that moved mid-level supporters into major donors.

Jennifer Whitaker is the Founder of the Animal Mundi Group, a full-service fundraising consulting firm for nonprofits serving animals and their natural habitats. She founded her consultancy because she saw a need for accessible, high-level fundraising expertise designed specifically for small and mid-sized organizations. Her data-driven strategies combined with relational insight have helped organizations grow revenue by more than 20% year-over-year.

Jennifer's experience spans Executive Director to Chief Development Officer roles, giving her a firsthand understanding of the challenges and opportunities nonprofit leaders face. She has helped dozens of organizations identify where they are uniquely positioned to grow, uncover untapped fundraising opportunities, and build a clear strategy for reaching their goals.

When she's not consulting with clients or leading workshops, you can find Jennifer gardening, reading, or exploring the natural world. 

If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides and Bonus Materials.