The Art of Visual Storytelling:
How to Drive Measurable Donor Engagement Through Video
If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides and Bonus Materials.
Telling your story is an art—and non profit video storytelling has never been more essential in advancing any communications or fundraising strategy.
Join storytelling master Raffi DerSimonian for an interactive nonprofit webinar where we will delve into practical approaches, important insights, creative strategies, and helpful tips for producing compelling and effective videos that will promote your nonprofit organization’s mission and vision.
Participants in this nonprofit training will leave with an understanding of:
- How to establish a framework to begin developing your own customized video strategy
- How to access to tools, resources & equipment to help make it easier for people who aren’t video gurus to create content
- How to leverage your smartphone camera as a source of authentic content creation
- How to create video content that is powerful, cost-effective, and drives engagement
- How to promote video assets once they are ready
Nonprofit professionals such as fundraisers, board members, marketers, communicators, and content producers, can take advantage of what they'll learn from this webinar on nonprofit storytelling as part of your nonprofit marketing campaign to reach and engage donors at all levels; whether with early career stage, or significant professional experience.
You’ll Get These BONUS Materials:
- Budget-friendly video resource guide
- Interview tips
- Pre-production checklist
- Technical specs for video
- Tips on how to generate crowd-sourced video content
- The Webinar Slides (we provide these)
- The Webinar Recording (we provide these)
About Your Topic Expert:
Raffi DerSimonian specializes in helping nonprofit organizations and institutions drive measurable engagement. Having served in various leadership positions in marketing, communications and advancement at academic institutions around New England, his approach is rooted in conducting immersive research, extrapolating key themes from stakeholder dialogue, and aligning goals, objectives, and strategy.
Raffi has presented to audiences around the world on behalf of organizations including the Association of Fundraising Professionals (AFP), Maine / Arizona / Honolulu Association of Nonprofits, and United Ways of Maine.
A new father and a recording artist with three original albums, Raffi has led a wide range of strategic initiatives for institutions including Harvard Business School, Trinity College, Worcester State University, Maine College of Art & Design, Maine Media College, Tufts University, Becker College, Clark University, and others.
His experience also includes serving in board leadership roles for the Worcester Arts Council, Maine Academy of Modern Music, FORK Food Labs, The Armenian Cultural Association of Maine, Maine Volunteer Lawyers for the Arts, Portland Downtown Marketing Committee, Portland Bach Experience, and Creative Portland.
Raffi is specifically qualified to teach this webinar because of his:
- Experience in leadership roles, as a board member, consultant, and volunteer, representing dozens of nonprofit organizations;
- Expertise in video production, strategy development, marketing, communications, and advancement for a wide range of organizations ranging from Harvard Business School to Portland Public Schools (Maine)
- Proven track record of driving measurable engagement through video for dozens of nonprofits of all shapes and sizes;
- Deep passion, fascination, and appreciation of genuine human connection, building empathy, and the emotive power of visual storytelling.
If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides and Bonus Materials.
