Live Webinar

New! How to Run an Amazing Giving Tuesday Campaign - A Step-by-Step Guide with Calendar!

Price: 87.00
Author: Julia Campbell
Duration: 90 Minutes
Course Level: Beginner
Year Created: 2018
CFRE Approved: 1.50 Points
Available To Members: Yes

Upcoming Live Webinars

Webinar Date Webinar Start Time Occupancy
Wednesday, September 26th, 2018 1:00 PM (Local/EST) / 1:00 PM (EDT) Almost Sold Out!
Tuesday, October 2nd, 2018 3:00 PM (Local/EST) / 3:00 PM (EDT) Almost Sold Out!

A unique registration is required for each computer.

Live Webinar Description

If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides and Bonus Materials.

Do you want to raise more money and connect with more supporters this Giving Tuesday? You're in luck because Julia Campbell who has helped dozens of small and mid-size nonprofits launch successful Giving Tuesday campaigns will teach you exactly what to do to reach your goals this Giving Tuesday for your nonprofit.

Last year on GivingTuesday nonprofits raised over $300 million online.

We will show you what tools, tactics, and techniques work and we will give you step-by-step instructions plus supporting materials to help you get the job done after the webinar.

Simply telling your donors that you are participating in this international day of giving is not enough.

In this jam-packed webinar, social media expert Julia Campbell will go through exactly what is required in executing a successful Giving Tuesday campaign at your nonprofit.


We will show you the step-by-step plan, with Campaign Calendar that will help you raise more money and get more engagement from supporters this Giving Tuesday!


Whether your nonprofit is large or small, has a social media following or is just starting out, we will show you how to plan and execute the best possible Giving Tuesday campaign for your donors. We will show you how!  

Join this session to learn:

  • How to create your own Giving Tuesday Campaign Calendar

    • What you need to do 3 months out

    • What you need to do 1 month out

    • What you need to do the day of

  • How to recruit your Giving Tuesday Committee

  • How to write a job description template that you can adapt to recruit potential Giving Tuesday Committee members

  • How to motivate your Committee members to fundraise for you on Giving Tuesday

  • How to determine which promotional assets you need to create for your Giving Tuesday campaign, based on your staff capacity and resources

  • How to create a simple online Social Media Tool Kit for your Committee members, with nonprofit examples

  • How to incorporate storytelling throughout your Giving Tuesday materials, with nonprofit examples

  • How to promote your Giving Tuesday campaign on your website, in email, and on social media channels, with nonprofit examples, including how to use Facebook Live

  • Review of a comprehensive Giving Tuesday Day-Of Checklist so nothing falls through the cracks

Bonus Materials

  1. Done-For-You Giving Tuesday Campaign Calendar - 3 months out through the day of

  2. Giving Tuesday Day-Of Checklist

  3. Examples of nonprofit emails that worked on Giving Tuesday (PDFs)

  4. The Essential Nonprofit Guide to Facebook Ads (E-Book)

  5. The Ultimate Guide to Creating Nonprofit Social Media Graphics (E-Book)

  6. The Slides and Webinar Recording

About the Expert

Julia Campbell is a digital marketing strategist and nonprofit technology evangelist, providing workshops, webinars, and trainings to nonprofit professionals in organizations of all sizes.

Using social media, email, blogging and online fundraising platforms, Julia has a long history of helping nonprofits find success online. Julia’s clients include small community-based nonprofits and large universities. She also offers small group coaching sessions, workshops & seminars and online trainings. The author of Storytelling in the Digital Age: A Guide for Nonprofits, Julia’s blog about online fundraising and nonprofit technology is #3 on the Top 40 Nonprofit Marketing Blogs and Websites for Nonprofit Marketers and Fundraisers and is consistently featured in the list of Top 150 Nonprofit Blogs in the world.

 

If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides and Bonus Materials.

 
Your Expert Is a CharityHowTo Approved Trainer

Upcoming Live Webinars

Webinar Date Webinar Start Time Occupancy
Wednesday, September 26th, 2018 1:00 PM (Local/EST) / 1:00 PM (EDT) Almost Sold Out!
Tuesday, October 2nd, 2018 3:00 PM (Local/EST) / 3:00 PM (EDT) Almost Sold Out!

A unique registration is required for each computer.