How Even Small Nonprofits Can Raise Big Gifts: A Step-by-Step Guide to Building Winning Relationships with Your Donors (Recording)

  • Duration
    90 Minutes
  • Author
  • Course Level
  • Year Created
  • CFRE Approved
    1.50 Points


How Even Small Nonprofits Can Raise Big Gifts: A Step-by-Step Guide to Building Winning Relationships with Your Donors (Recording)
Top Rated

You know you could be raising more money for your cause if you were building lasting relationships with your donors, but you're not sure how to do this. If you want to raise big gifts for your nonprofit, it’s time to figure out the steps that really work to connect with your donors and prospects to build lasting relationships, and we will show you how.

If you work for a small nonprofit, you might be struggling with donors who won’t call you back or don’t want to meet in person - no one ever said fundraising for small nonprofits was easy. Or you might be wondering what to say when you call your donors or what are the best ways to really connect to build a long-term relationship. Maybe you need ideas for the best ways to stay in touch with your donors or how to even ask for donations for a gift.

If this sounds like you, this donor relations training webinar will provide everything you need to be successful when building lasting relationships with your top donors.

Join Kathie Kramer Ryan, a national expert on donor relationships and major gift fundraising, as she walks through the steps you need to take to make a personal donor cultivation plan and stick to it. Kathie’s webinar recording will build your confidence as you learn how to really connect with your donors and engage them to donate more to support your mission.

During This Nonprofit Webinar Recording You Will Learn:

  • How to create a tailored plan to connect with your top prospects and donors.
  • Why spending the majority of your time with the minority of your donors makes sense.
  • What to say when you call your donors to schedule a visit.
  • How to prepare for a successful visit with a donor.
  • How to cultivate donors who don't want to meet in person.

You’ll Get These BONUS Materials: 

  1. Worksheet for identifying your top prospects or donors
  2. Sample donor relationship cultivation plan
  3. Worksheet to create a personal donor cultivation plan
  4. Guide for calling a donor to schedule a relationship-building visit
  5. Template to create your script for scheduling a visit
  6. Sample questions to ask your donors when you meet
  7. List of more than 30 cultivation touch-point ideas
  8. The slides and webinar recording

What Attendees Said about This Nonprofit Webinar:

"I appreciated the specific ideas and tips, and the numerous downloadable tools that were provided, in addition to all the how-to content. This was just what I was looking for. Thank you!”

Debra Simon, Wisconsin Conference United Church of Christ

“Engaging and chock-full-of specific, easy-to-understand tips. Kathie Kramer Ryan mixes the aspirational with the practical in explaining how to structure a major gift plan for nonprofits of any size.”

Jo Steigerwald, Seeds of Literacy

“The information that I received from this seminar was valuable and immediately actionable. Well worth my time and money!”

Padric Ansbro

“Our organization is new to best practices in fundraising.  This webinar series will go a long way to providing our team with fundamental strategies on fundraising and developing a major gifts approach.”

David Elcock, International Consortium of Minority Cybersecurity Professionals

“Kathy Ryan is the full package for an online presenter: expertly knowledgeable, quick but not confusing talker, skilled with the presentation medium, able to incorporate questions and comments on the fly. This was a great webinar.”

Sarah Pressly, Feed My Starving Children

“Kathy does a great job of making sure that she engages participants in the webinar.”

Valerie Sperka, Roman Catholic Archdiocese of Indianapolis

“Having the opportunity to ask questions and the presenter being very knowledgeable about the subjects made the session very informative.”

Melissa Hardnett, Thrive Youth Development

“Being new to fundraising best practices, I really appreciated the knowledge and guidance Kathie provided. I feel more confident in my organizations ability to embark on new fundraising ideas and donor cultivation!´”

Madelaine Clapp, Fair Housing Center of West Michigan

“I got lots of great ideas on donors and good feedback on what I'm already doing.”

Jackie Cannizzo, JCI Foundation

“This program laid out a nice step by step template for building important and lasting relationships.” 

Ryan Harris, Oxford American Society

“I purchased “How Even Small Nonprofits Can Raise Big Gifts: A Step-by-Step Guide to Building Winning Relationships with Your Donors” It was incredibly helpful and very motivating.  Your webinar was so affirming that my mindset about our major donors is on point. You also helped me organize my thoughts and gave me some guidelines and ideas.”

Carrie F. McConkey, M.S., Director of Development, Catholic Charities of East Tennessee

About Your Topic Expert:

Kathie Kramer Ryan has excelled in development and leadership positions in the nonprofit sector for 16 years. Kathie raised over $40 million as a frontline staff development officer before launching Arroyo Fundraising in 2011. As a fundraising coach and consultant, Kathie helps development professionals like you to have your best year yet raising money for your nonprofit organization’s mission! A national expert on donor relationships and major gift fundraising, Kathie serves thousands of nonprofit professionals annually as a fundraising blogger, speaker, and trainer. She is a past-president of the Association of Fundraising Professionals Colorado Chapter and serves on the steering committee for the Institute for Leaders in Development at the University of Denver.

For more on nonprofit donor relationships and acquisition, check out these webinars.

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