How To Prime Your Facebook Audience Now for Giving Tuesday Success

If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides and Bonus Materials.

Right now is the perfect time to be running Facebook and Instagram ads to build your visibility and gain leads — aka new emails. Why? So that when Giving Tuesday rolls around, YOU are the organization donors think to give to.

But how does this work? In this 60-minute session, you’ll learn how to target custom Facebook audiences with the right content to generate a passionate email list primed when you’re ready to ask!

Who This Is For:

• You have a curiosity about using Facebook Ads, but need some direction
• You want direction on what type of ad campaigns make sense for your organization
• You have a Nonprofit Facebook Page with access to a Donate Button
• You’re looking to increase your email subscribers and online donations
• You’re excited to increase donations on Facebook

During This Nonprofit Webinar, You Will Learn:

• 3 Myths about Social Media Ads
• Fundamentals of Running Social Ads
• 2023 Social Media Ad Updates
• How to Build and Launch a Lead Generation Campaign

You’ll Get These BONUS Materials:

1. Social Media Ads Checklist 
2. The Webinar Slides 
3. The Webinar Recording 

About Your Topic Expert:

Dana is specifically qualified to teach this webinar because: 

1. Has been in the digital marketing industry for 10+ years 
2. Managed more than $100k in paid social media advertising 
3. Personally run ads for her own business 
4. Is a Certified Meta Digital Marketing Associate
5.  Is a Speaker, Podcast Host & Teacher 

Dana Snyder is the founder of Positive Equation and the host of Missions to Movements. As a digital marketing strategist, she’s supported organizations like Movember, Dress for Success, American Idol, and USTA with leveraging the latest digital innovation tools and strategies. 

To help nonprofits use social media ads to transform their online experiences and retain donors with their monthly giving programs, Dana frequently delivers keynotes at conferences like NIO Summit, Cause Camp, Classy Collaborative, and the Nonprofit Storytelling Conference.

She graduated with a Bachelor’s Degree in Advertising and Public Relations from the University of Central Florida. 

Based in Atlanta, Dana enjoys spending her time with her husband and labradoodle outdoors hiking, exploring new restaurants, and traveling.

For more upcoming live webinars to aid your nonprofit professional development, please check here.  

If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides and Bonus Materials.