Live Webinar

How to Use Social Media to Promote Your Next Fundraising Campaign (Twitter, Instagram & Facebook)

Price: 79.00
Author: John Haydon
Duration: 90 Minutes
Course Level: Beginner
Year Created: 2018
CFRE Approved: 1.50 Points
Available To Members: Yes

Upcoming Live Webinars

Webinar Date Webinar Start Time Occupancy
Tuesday, December 19th, 2017 3:00 PM (Local/EST) / 3:00 PM (EST) Almost Sold Out!

A unique registration is required for each computer.

Live Webinar Description

If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides and Bonus Materials.

 

Prepare to roll up your sleeves, and learn the steps for promoting your fundraising event with tools like Twitter, Instagram and Facebook. Engage more supporters and retain more donors with a step-by-step plan for your theme, audiences, content, and more! 

Join John Haydon, one of the top online marketing and fundraising experts, as he shows you, step by step, how to promote your fundraising campaign with Twitter, Instagram and Facebook. You will learn how create a fundraising theme that stands out, how to turn event registrants into event promoters, and how to create a social media plan for what to post before, during, and after your fundraising campaign. 

** Note **  The focus of this webinar is on Twitter, Instagram and Facebook. While some of the tactics that you will learn from this live webinar are applicable to all social media platforms, the emphasis is on Twitter, Instagram and Facebook.

During this live training with John, you will learn the following steps for using social media to promote your next fundraising event:

  • Use social media (Twitter, Instagram & Facebook) to research your audience, before planning your event
  • Develop a compelling donor narrative for your fundraising event
  • Map out a fundraising tactical game plan for social media (template included)
  • Reach influencers who can spread your message on Twitter
  • Build a team of advocates to promote your event on social media
  • Set up your donation page and email to boost social media sharing
  • Create pre-written promotional content for board members to share
  • Content examples to post before, during, and after your fundraising campaign
  • Respond effectively to your community before, during, and after your campaign
  • Creative examples of fundraising campaigns promoted with social media
  • How to use Facebook and Instagram Ads to amplify your promotion efforts

Attendees also get the following bonus guides:

  1. Campaign Marketing and Planning Calendar
  2. Checklist: Fundraising Campaign Game Plan for Social Media 
  3. Slides and a webinar recording

What Attendees Said about This Webinar:

“John Haydon's seminar on using social media for fundraising provides a great foundation for those looking to develop their understanding of this important fundraising tool.”

Stephen Porter, Northfield Mount Hermon



“This is the first webinar I have had with CharityHowTo and it was very eye opening to the world of social media! Our organization already makes use of some social media but we have learned a lot from this information.”
Kelly Edly, McKamey Animal Center


“There were many tangible suggestions that we can add/ change about our campaign that we are in right now that  will make an impact. Social media is a HUGE subject and I appreciated how specific the content was, offering real to dos that I can do right away!”

Libby Garon, Art Students League of Denver


“This webinar was very specific and helpful.”

Stephanie May, Racine St. Catherine´s


 About John Haydon:

John Haydon is one of the most sought-after nonprofit digital marketing experts, with a sincere passion for changing the world. He has spoken at the Nonprofit Technology Conference, New England Federation of Human Societies, New Media Expo, BBCon, Social Media 4 Nonprofits, AFP New Jersey, and several others. John is also an instructor for Charityhowto and MarketingProfs University. John is also the author of Facebook Marketing for Dummies and Facebook Marketing All-In-One (Wiley), and is a regular contributor to the Huffington Post, npEngage, and other industry blogs.

 

** Note **  The focus of this webinar is on Twitter, Instagram and Facebook. While some of the tactics that you will learn from this live webinar are applicable to all social media platforms, the emphasis is on Twitter, Instagram and Facebook.

If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides and Bonus Materials.

Your Expert Is a CharityHowTo Approved Trainer

Upcoming Live Webinars

Webinar Date Webinar Start Time Occupancy
Tuesday, December 19th, 2017 3:00 PM (Local/EST) / 3:00 PM (EST) Almost Sold Out!

A unique registration is required for each computer.