Can’t make all three sessions? No problem—recordings and bonus materials will be available for you to access anytime.

Workshop Dates & Times: 

• Session 1: Thursday, November 7, 2024 from 1-3pm ET. How to Craft an Asset-Based Donor Appeal Letter.
• Session 2: Thursday, November 14, 2024 from 1-3pm ET. How to Create a Tranformational Donor Thank You Letter.
• Session 3: Thursday, November 21, 2024 from 1-3pm ET. How to Make an Unrestricted Giving Ask Using Transformative Language.

This Workshop is Perfect for you if:

• You want to strengthen donor relationships through effective communication
• You're looking to craft powerful donor appeal letters and thank you notes
• You want to learn how to maximize unrestricted donations

Join us in this action-packed three-part workshop, each filled with engaging exercises and group discussions, and discover new approaches to utilizing asset-based language, crafting community-centered stories, and unlocking unrestricted giving.

This workshop is perfect for nonprofit professionals, development officers, and anyone passionate about creating positive change through donor engagement. Don't miss this opportunity to transform your communication strategies, elevate your organization's impact, and revolutionize giving.

During This Nonprofit workshop, You Will Create:

• Session 1: An asset-based donor appeal letter that uplifts beneficiaries and showcases community strengths
• Session 2: A donor thank-you letter that emphasizes community and fosters a sense of belonging
• Session 3: A plan for an unrestricted giving ask that uses transformative language  
   

During This Nonprofit Workshop, You Will Learn:

• How to design fundraising messages that highlight unity and shared community benefits
• How to identify the deficit-framed language in donor communications
• How to create respectful and empowering descriptions of community members and their roles
• How to incorporate asset-based language into a donor appeal letter
• How to engage donors as true collaborators in your mission
• How to create a donor thank you letter using community-centered practices
• How to effectively communicate the importance of unrestricted funds for core mission support
• How to implement storytelling techniques that inspire unrestricted giving
   

Workshop Highlights:

• Bring real-world examples of donor letters from your nonprofit.
• Participate in writing activities and interactive discussions.
• Get practical, actionable insights you can apply immediately.

During This Nonprofit Workshop, You Will Be Encouraged To:

• Prior to session #1, bringing donor appeal writing samples from your nonprofit
• Prior to session #2, bringing a donor thank you letter writing sample from your nonprofit
• Prior to session #3, bringing a written sample of a donor ask from your nonprofit
• Participation in breakout sessions
• Participation in writing activities (all sessions)
• Participation in oral exercises (session #3 only)
• Participation in all sessions is strongly recommended but not mandatory
   

You’ll Get These BONUS Materials:

1. Introduction Guide to Asset-Based Language
2. Guide to Creating Community-Centered Pitches
3. The Workshop Slides 
4. The Workshop Recording 

About Your Topic Expert:

Frank is specifically qualified to teach this workshop because:

1. Frank practices community-centered storytelling, using the power of language to spotlight the strengths and resilience of communities, turning the focus on their potential and power as they confront deep-rooted systemic barriers.
2. Since 2010, Frank has collaborated with communities of color while in various leadership roles with post-secondary institutions, nonprofit organizations, business chambers, and his own company, 4 Da Hood.
3. Since 2019, Frank has presented on topics such as Asset-Based Language, Community-Centered Fundraising, and Story Arc Grant Writing at several nonprofit conferences, including the Nonprofit Storytelling Conference, AFP Lead, and AFP Arizona Statewide.
    

Storyteller Extraordinaire and Social Justice Warrior, Frank Velásquez Jr. crafts organizational stories and helps leaders authentically tell their own. He creatively connects our stories, preserving the unique flavor of each one like a delicious bowl of gumbo. Since 2010, Frank has helped various sectors – private, public, NGOs, and post-secondary institutions – and communities of color develop narratives that are authentic, accurate, and impactful.

What Attendees Said about This Nonprofit Webinar:

“Extremely hands on which is more beneficial than a pure lecture.”

Lynn Gerber, Writer Coach Connection

“This was one of the most thought-provoking and useful training classes I have attended in a long time.”

Jessica Hitchen, New York Council, Navy League of the United States, Inc

For more upcoming live webinars to aid your nonprofit professional development, please check here.