The rise in popularity of social media channels over the past decade has fundamentally changed how we connect with one another, how we discover news, and how we consume and share information that matters.
Now, it's easier than ever before to maintain relationships, to watch your loved ones celebrate milestones, and to advocate and rally around the causes about which you care deeply.
So how has this monumental shift in communications affected our role as fundraisers and nonprofit leaders? How can we leverage the power and potential of social media to not only “connect”, but also to actively generate a new nonprofit revenue stream and raise funds for our causes, and to cultivate relationships with our donors?
In this 45-minute recorded webinar, Julia Campbell - an expert in social media marketing for nonprofits - will dive into these important questions. You will learn how you can effectively leverage social media for fundraising and new donor acquisition for your nonprofit. You will also hear about best practices in the sector and specific tips on measuring the ROI of social media for your nonprofit.
What You Will Learn from this Free Nonprofit Webinar Recording:
- The ways in which social media has dramatically changed nonprofit fundraising
- A brief overview of Facebook Fundraising and YouTube Giving Tools
- 5 types of content that nonprofits can share on social media
- 3 sample metrics to measure the ROI of your social media efforts
You’ll Get These BONUS Materials:
- You get a free CharityHowTo account
- Your slides will be added to your free CharityHowTo library
- The webinar recording will be added to your CharityHowTo library.
- When logged in you can browse and add other FREE items to your CharityHowTo library.
- You can access and view your webinar recordings and slides anytime, anywhere.
What Attendees Said about This Social Media Training for Charities:
"This webinar had some great tips and tricks that are especially helpful to small nonprofits trying to navigate the digital fundraising world."
Cindy Elliser, Pacific Mamma Research
"Julia presented so much good information in a completely understandable way. As a bonus, listening to her and viewing her slides was FUN!"
“I love the fact that the webinar was filled with practical ideas that can be implemented. The slides and information are accessible for review of resources. Julia is a practitioner who communicates with clarity from her experience and keeps the main principles of building trust and relationships at the forefront. Thanks so much!”
Janet Fierbach, Power to Change
“This webinar hosted by Julie Campbell on How To Set Your Nonprofit Up for Social Media was informative, to the point and actionable. I would recommend this to any nonprofit organization wanting to improve their fundraising efforts.”
“First off, thank you for making this webinar free; it removes the risk of participating. There was a lot of relevant information provided that I feel that I can begin using immediately. The real-world examples helped emphasize the point and links to additional resources were provided. I'm very appreciative of the slides being available so I can easily share info with our ED and use it as a reference.
Diana Gunderson, Trees for Tomorrow.
“This webinar revealed some new insights on utilizing social media for nonprofits. For example, I didn't realize we could add a donate button to our FB and Instagram pages! How exciting!”
Carrie Stone, A family for every child
About Your Topic Expert:
Julia Campbell is a digital marketing strategist and nonprofit technology evangelist, providing workshops, webinars, and trainings to nonprofit professionals in organizations of all sizes.
Using social media, email, blogging and online fundraising platforms, Julia has a long history of helping nonprofits find success online. Julia’s clients include small community-based nonprofits and large universities. She also offers small group coaching sessions, workshops & seminars and online trainings. The author of Storytelling in the Digital Age: A Guide for Nonprofits, Julia’s blog about online fundraising and nonprofit technology is #3 on the Top 40 Nonprofit Marketing Blogs and Websites for Nonprofit Marketers and Fundraisers and is consistently featured in the list of Top 150 Nonprofit Blogs in the world.
For more on nonprofit social media, check out these webinars.