New! Click from Chapter to Chapter! Watch. Listen. Practice. Learn.
How is this premium on-demand tutorial different from live webinars or recorded webinars?
Course Level - Beginner
Knowing about your audience, their behavior, and how they interact with your nonprofit's website is crucial to increasing results like donations, email acquisition, awareness, traffic, and engagement. Having that information can answer questions like:
Google Analytics is a free and powerful tool that can help you answer all these questions and much more.
This Premium Online Video Tutorial will show you step-by step how to install and use Google Analytics and why it's the cornerstone behind building your nonprofit's online presence. You will learn how to discover more about who your visitors are, what they visit, and how they got there. Finally, it will leave you with an understanding of how you can use this information to grow your nonprofit.
With more than 3 billion searches happening every day, it's more important now than ever for your nonprofit to connect with its supporters online; Google Analytics is essential to achieving this.
Simon is certified by Google as an online advertising expert with a specialization in Google Analytics. He has worked with over a hundred nonprofits to maximize their online presence using Google Analytics and Google Ad Grants.
During This Premium Online Video Tutorial You Will Learn:
Simon Choy: Simon Choy, founder of ConnectAd, helps charities obtain and manage free advertising through Google Grants. Through his work, he has personally helped over a hundred develop their online presence, including getting the most out of their Google Analytics. He is also certified by Google as an online advertising expert and Google Analytics specialist.