Recorded Webinar

How to Write an Awesome Annual Report-a Step-By-Step Guide (Instant-Access Webinar Video)

Price: 69.99
Author: Heather Stombaugh
Duration: 90 Minutes
Course Level: Beginner
Year Created: 2018
CFRE Approved: 1.50 Points

Instant Access! Recorded Webinar Description

90% of Attendees Rated This Great to Excellent

Too often, we publish annual reports that are too long, too full of data people don’t want or need, and not focused enough on how giving impacts mission or people and communities served. Donors, volunteers, grant makers, and other key stakeholders want to know the results of your work, but they also want to know that their investments make meaningful change in real people’s lives. During this webinar, we will show you how to craft an annual report that will inspire and engage your donors.
In this 90-minute webinar, you’ll learn:

  • What an annual report is supposed to do (vs. what many organizations use it for)
  • Sections you should include in an inspiring annual report
  • How to incorporate meaningful results
  • How to tell a story through your annual report
  • Publication options beyond print - social media, website, digital books

This Webinar is Perfect for You, If…

  • You’re tired of writing a 15-page+ annual report every year.
  • Your donors don’t read your annual report.
  • You need to make your annual report more appealing to current and potential donors.
  • You want an update about best practices in annual reporting.

 This Webinar Includes the Following Supporting Material

  1. Annual report samples in multiple formats
  2. Recommended annual report content outline
  3. A written annual reports do's and don'ts checklist
  4. The webinar recording and slides

What Attendees Said about This Webinar

“The examples were on point and varied in design and level of expertise to create.”  
Christina Kreachbaum, Su Casa

"Well worth the time! I will use several things I learned this year for my annual report!

Mark Drake

“I think it made the overall process seem much more attainable, especially knowing that there are templates out there that you can start with, and then continue to grow each year.”

Deborah Peterson, Scranton Cultural Center

“This was a fabulously helpful and interesting webinar.”
Leah Ammon, Montalvo Arts Center

"Last year I completed my first annual report. How I wish I would have taken this webinar prior to that! So super helpful and enjoyable, I will definitely be applying what I learned to next year's report. Thank you Heather!"

"I so appreciate Charity How To and the presenters thinking through an all aspects of Development work. Few of us have the time to put together a really powerful Annual Report let alone think about the process and components -- but we should and I feel like you've motivated me to do so!"

"I wrote my first annual report earlier this year within 4 weeks of coming on-board as my non-profit's marketing specialist. Talk about trial by fire! I had to figure out most things on my own, with very sporadic guidance, and few prior examples. So I was excited to hear of this webinar. It has helped me so much in understanding what I did, what I shouldn't have done, and how to get ahead of things and create something fresh, engaging and SIMPLE. Thank you so much for this content. I can't wait to start!!"

"This is a great session for people tackling their first annual report and the opportunity to have a 1:1 consultation after the session is very helpful. Thank you."

"The webinar equipped me with both the fundamentals and the inspiration for creating a succinct and engaging Annual Report for my organization".

“I joined the annual report webinar having seven years of development experience under my belt but looking for a refresher on annual reports.  Based on the questions asked I could tell that the audience came from a variety of experiences.  I was blown away by the number of notes I took and ideas I plan to implement from the call.  I would absolutely recommend this webinar for both professionals looking for a refresher and those who are new to development and want to learn the basics.”

“I feel the information provided has given me the keys to putting together our first Annual Report.  The samples were very helpful for me to visualize what we create for our report.  I liked the reminders to speak to the donor and how the accomplishments are due to their support.”

“Heather made it so accessible -- took a lot of the fear out of this. Demystified the annual report, if you will. I feel much more confident in my ability to create one, and dare I say it?  am almost looking forward to it.”

About Your Presenter:

Presented by Nonprofit Data Guru Heather Stombaugh, MBA, CFRE, GPC. Heather has more than 15 years of experience in nonprofit leadership, programming, marketing, and fundraising. She is the founder and principal consultant of JustWrite Solutions, LLC a national nonprofit consulting firm based in Ohio. Heather practices and teaches integrated fundraising and nonprofit management by measurement. She provides technical assistance to nonprofits of all sizes across the country who seek to gain a competitive advantage in fundraising and grants through evidence-based practices, such as needs assessment, meaningful measurement, evaluation, clinical research, and Social Return on Investment. While personally raising more than $67M in grants and donations for her nonprofit clients, Heather is also a published author, a peer-reviewer, a state/federal grant reviewer, a local/national presenter, a volunteer, a mentor, farmer, a wife, and a mother.



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