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While your resume remains a critical tool for landing an interview, there's a new "resume" that employers rely on even more: your online presence.
With a competitive and tight job market in 2024, now is the time to position yourself and your personal brand to advance your fundraising career.
Years ago, your resume was the sole summary of your professional life, giving you complete control over how you presented yourself to potential employers. You could carefully craft it to highlight your strengths and leave out anything that didn’t fit the narrative you wanted to share.
Today, however, nearly all recruiters conduct online searches of candidates. In fact, over 70% of employers have rejected applicants based on what they’ve found online, according to recent studies. Conversely, almost 50% have extended job offers because they were impressed by a candidate’s online footprint, including their LinkedIn profile, social media presence, and other search results.
A 2024 Harris Poll for CareerBuilder reveals that 58% of employers won't even consider interviewing someone if they can’t find them online.
Like it or not, in today’s digital-first world, your online presence speaks louder than your resume. Now’s the time to take control of your digital narrative and make it work for you.
Join Robin L. Cabral, MA, CFRE, MFIA, as she takes you through the steps that she used to develop her personal brand both online and offline. Robin will share why building your brand is essential to advancing in your fundraising career.
Whether you are just starting out or you are a veteran fundraiser, Robin will show you how to build a passionate personal brand that elevates your presence authentically, and what you need to emphasize about your skills and achievements to get noticed.
During This FREE Nonprofit Webinar, You Will Learn:
You’ll Get These BONUS Materials:
About Your Topic Expert:
Robin is specifically qualified to teach this webinar because she:
Robin L. Cabral is a Certified Fund Raising Executive (CFRE) with over 25 years of experience. Robin has raised millions of dollars assisting nonprofit organizations as a development professional, overseeing all aspects of fund development, from annual funds to capital campaigns and donor communications.
Robin obtained a Bachelor of Arts degree in sociology from the University of Massachusetts Dartmouth and a Master of Arts in Philanthropy and Fund Development from Saint Mary’s University of Minnesota. She currently holds the designation of Certified Fund Raising Executive (CFRE) and is a graduate of Leadership Southcoast (2010).
Robin is an active member of the Association of Fundraising Professionals (AFP) and adheres to the AFP Code of Ethical Principles and Standards of Professional Practice. She has served on the board of AFP-RI and the National Catholic Development Conference Planning Committee and Professional Development Committee. She has been a conference presenter, workshop leader, roundtable leader, moderator, and facilitator, and was an AFP-RI Conference Planning Committee Co-Chair. She is also an AFP Master Faculty Trainer.
In 2012, Robin launched Development Consulting Solutions to provide outsourced fund development consulting services and interim fund development staffing. She works with small to mid-sized nonprofits throughout the Northeastern United States and beyond.
What Attendees Said about This Nonprofit Webinar:
“Robin Cabral was a great speaker and she has a kick-ass LinkedIn Profile.”
Darcy Arcand, The Wisconsin Alumni Association
“The instructor really knows her stuff! Ideas were presented that I hadn't thought of before - ways to take your presence to the next level.”
Laine Seaton, Arizona Science Center
“Extremely informative about branding oneself to assure you attract the right potential organizations. “
Jennifer Atreidis, United Way of Palm Beach County
“Great webinar on building your personal brand! I can't wait to implement some of the strategies shared in the session today. I think learning how to sell yourself is key to career growth.”
Rhonda Watson, America's Charities
“Robin has useful tips that I will employ to booster my LinkedIn profile”
Lilia Perez-Chavolla
“Good tips for updating your online presence and other ideas for monitoring your brand.”
Karyn Langdon, Erie Homes for Children and Adults
“CharityHowTo makes continuing education easy and affordable!”
Laura Bianco-Hanna, DAV
“Very informative and practical information that you can apply immediately!!”
Greg Burnett, Encore
“Great Information! Lots of new information that I was unaware of. Will be putting this new knowledge to use in the coming days!”
Amy Heideman, Jackson County Learning Center
“I appreciated the tips on how to make myself more internet search friendly. While I am not looking to leave my position, networking is important in fundraising and these tips work well for everyday as well as job searching. Thank you!”
Vickie Culpepper, Girl Scout of Virginia Skyline
"Robin was an engaging and informed presenter, providing lots of valuable insight and advice for novice to experienced fundraisers alike. Well worth the hour. Thank you.”
Elizabeth Gleadall, Sonoma Country Day School
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