Thanks for attending the Cause Marketing Webinar.
You can find the slides from the webinar here!
Kurt and I thought these links would be helpful to you and accelerate your learning.
Feel free to bring them up in your 30 minute consultation with me, which you can schedule by emailing at email@example.com. Remember, this needs to scheduled by the end of the month.
What is Cause Marketing? This post has an extended definition and a link to an earlier post. Both have some great comments so please read them.
For an elaboration of my concept of “prospecting circles” check this out.
Here’s a post with a great primer on point-of-sale.
A post on our million dollar program with Ocean State Job Lots. Underneath is a link to the pinup we use.
The back story to the cause marketing program with Jake’s Ride.
If you click on this link and then click on “Halloween Town Pin-Up” you can access a full-size version of our Halloween Town Pinup.
Here’s a great example of a pizza chain using point of sale and co-marketing.
Register programs will be key to your success. Here are six ways to succeed at check-out-line charity
Here’s a great example of social media cause marketing involving Facebook Likes.
Free is for me! Two post for you.
A final good resource for you. The 25 Best Cause Marketing Programs of 2010.