Category: Nonprofit Marketing
Blog post by Erica Waasdorp Do you ever wonder how your USPS direct mail gets to your donor’s mail box? And how you can use best practices to save …
Blog post by A.J. Steinberg It’s hard to believe, but some nonprofit professionals don’t really love hosting special nonprofit events. In fact, lots of folks seem downright ambivalent, at …
This is a post by Julia Campbell Instagram is growing rapidly, with 35 percent of adults now using the social media network. Yet, only a few nonprofits include Instagram in …
This is a guest post by Julia Campbell Welcome to the wonderful world of Facebook advertising! Facebook Ads for nonprofits, when created and launched strategically, can have powerful results …
This a guest blog post by John Hayden You’re probably winging it. You’re winging it if you take lots of action with social media and email marketing, but still …
This a guest blog post by Jeff Brooks A “donor newsletter” is a newsletter for and about donors. Its message: Your giving to our organization is making the world a …
This a guest blog post by Julia Campbell When looking for great online content to share with your target audience on your nonprofit’s social media channels, always think back …
This a guest blog post by Julia Campbell, originally posted on Wild Apricot’s Blog Having worked with hundreds of nonprofits over the years, I can tell you that the …
This is a Guest Blog Post by Tobi Johnson, originally posted in Wild Apricot’s Blog Does your digital member newsletter have low engagement? If so, you’re not alone. Creating …
This a guest post By A.J. Steinberg Sometimes bad events happen to good organizations. Yes, it’s true. Even the best nonprofits sometimes miss the mark when it comes to creating …
This is a guest blog post by Julia Campbell Your nonprofit website is the most important tool in your fundraising, marketing, outreach, and communications toolbox – BY FAR. Think …
This is a guest blog post by Erica Waasdorp How long does it typically take to set up a monthly donor program? From soup to nuts. At a recent …
By John Haydon, Originally Posted Here. You know that engagement is important, but getting fans to comment on your Facebook updates can feel like an uphill battle. And it …
By Julia Campbell In my work with nonprofits, I often hear the same refrain about nonprofit marketing and communications: People are feeling very overwhelmed and stressed out by their …
By Erica Waasdorp Before I got ‘hooked’ on monthly giving, I was already a direct mail ‘aficionado’. Why? Because direct mail works. Because people respond to it. Because you …
Strategies and tactics in fundraising may change, but print publications continue to be a critical resource in the nonprofit toolbox. According to Kivi Leroux Miller’s 2016 Nonprofit Communication Trends …
Step 1 – Strategizing Our case study is about Save The Redwoods and their mission is to protect and restore Redwood forests. To help fulfill this mission, we wanted …
By Erica Waasdorp I’m so excited… Because monthly giving is becoming more and more popular! Systems keep getting easier and easier. More organizations have seen the ‘monthly donor light!’ But …
By Kathie Kramer Ryan – Arroyo Fundraising As a fundraiser, you may hear about “donor cultivation” or “building relationships with your donors,” so you can raise more money – but …
A few years ago, when I first started teaching webinars at Charity How To, Monthly giving was still in its infancy. It used to be something for the few …
You’ve seen them all over the interwebs. You run into them as you’re scrolling through your feed on Facebook, as you’re checking your Twitter updates, as you’re looking for …
