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How to Use Facebook for Nonprofit Organizations
Facebook has become one of the most powerful and widely used social media tools available today. Around the world, millions of companies and organizations are using Facebook to find and engage with supporters. For nonprofits, the power of Facebook offers an opportunity to promote organizations and to gain access to Facebook users who support those organizations.
This training video focuses on ways in which nonprofit organizations can use the power of Facebook to create a solid social media presence and to increase the audiences for their missions and ongoing efforts.
This video will walk first time users through the process of setting up a Facebook Fan Page for their organizations and explores how administrators can make those pages a ‘must see' destination.
Apart for offering promotional best practices for nonprofits, the video will also show viewers how to:
- Customize Facebook fan pages
- Add and Remove Facebook Applications from pages
- Promote fan pages through word of mouth and Facebook Advertising Campaigns
- Set permissions to allow page visitors to contribute links and other content to pages
- Create online photo albums and video feeds
- And much more
By purchasing this video, you will receive unlimited personal access to the full audio and video. You'll be able to play back the recording through any Internet browser
How to Use Facebook for Nonprofit Organizations
Synopsis: How to Use Facebook for Nonprofit Organizations
Runtime: 41 minutes
Author: Rob Graham
Year Created: 2009
Category: Facebook,Nonprofit Marketing,Online Fundraising
Purchase Rights: Unlimited Viewing
Compatible with: Mac and PC online viewing:
Requirements: Internet connection
Rob Graham is the founder and CEO of the New Titans Media, a digital marketing and consulting company specializing in providing development and training support to small businesses and non-profit organizations.
Rob has been an interactive communications and marketing specialist in the areas of digital production, training and marketing since 1990 and is a frequent speaker at marketing and social media conferences.
Rob has worked as a digital marketing consultant/trainer since 2001 and has worked with publishing companies, non-profits and advertising agencies to provide guidance and support during the creation of social media marketing campaigns, interactive advertising campaigns and search engine marketing campaigns.
When he isn't creating training videos for CharityHowTo, Rob divides his time as an adjunct professor at Emerson College in Boston, where he teaches digital marketing, social media and media planning classes, Harvard University in Cambridge, where he teaching interactive design and development classes and the University of Massachusetts -Lowell, where he teaches informational design, digital media development and e-business classes.
Rob is also the author of Fishing From a Barrel, a guide to using behavioral targeting in online advertising and Advertising Interactively, a book exploring the development and uses of Rich Media based advertising and has been an digital marketing industry columnist covering interactive marketing and Audience Targeting topics since 1999.
